CONTENT MARKETING
How We Can Help
Third-party publishing
One of the best ways to use content to develop new business and build your reputation is to get it published in leading business magazines and journals. We know the editors of these publications and how to produce publication-ready articles they’re more likely to accept.
Follow-on articles
Sometimes the best content is the kind that keeps on giving – longer research studies or white papers that can be spun off into smaller articles to attract a broader audience. We help clients get the best mileage out of their content by creating these shorter spinoffs.
Self-publishing
Research shows that content with a strong point of view helps experts and their firms build strong reputations, whereas poor content does the opposite. We help clients maintain high standards for all their content, including self-published.
Email outreach
Getting someone to click on an article requires piquing their interest. By crafting compelling subject lines and messaging, we help clients improve the open rates of their email campaigns and generate new leads.
Social media engagement
For content producers, going viral is a dream that few achieve. We help clients produce tweets, and LinkedIn and Facebook posts that get people’s attention and engage a broader audience.
Comments are closed.